Privacy Policy

Applicable to the website guaira-solar.com — Last updated: August 2026
Legal basis: California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA)

1. Business Contact / Data Controller

The party responsible for the processing of personal information within the meaning of applicable U.S. privacy law is:

Frank Karl Layer
Owner of Guaira Solar
Natalicio Talavera, Paraguay
RUC: 8990419-2
Email: info@guaira-solar.com

Note: The responsible party is based outside the United States. To the extent visitors located in California or elsewhere in the U.S. access this website and are offered goods or services, or their online behavior is monitored, applicable U.S. state privacy laws (such as the CCPA/CPRA) may apply to the processing of their personal information.

2. General Information on Data Processing

We process the personal information of our users only to the extent necessary to provide a functioning website and our content and services. Processing of personal information generally takes place only with the user’s consent, or on the basis of a legitimate business purpose, where permitted by law.

3. Your Privacy Rights

Subject to certain exceptions and limitations under applicable law, you have the right to:

  • Know / Access the categories and specific pieces of personal information we have collected about you
  • Correct inaccurate personal information we maintain about you
  • Delete personal information we have collected from you
  • Opt out of the sale or sharing of your personal information (note: we do not sell or share personal information for cross-context behavioral advertising)
  • Limit the use and disclosure of sensitive personal information, where applicable
  • Data portability, to receive a copy of your personal information in a portable format
  • Non-discrimination for exercising any of your privacy rights
  • Withdraw consent previously given, with effect for the future

4. Website Hosting and Server Log Files

Each time our website is accessed, our hosting provider automatically collects data and information in the system of the accessing computer (server log files). The following data may be collected:

  • IP address (anonymized/truncated where technically possible)
  • Date and time of the request
  • Content of the request (specific page)
  • Browser and operating system used
  • Referrer URL (previously visited page)

This data is collected for the legitimate business purpose of ensuring the technically error-free presentation and optimization of our website, as well as ensuring system security. The data is deleted as soon as it is no longer required for the purpose for which it was collected (typically within a few days to weeks).

We intentionally do not name a specific hosting provider here; upon request, we will inform affected individuals which provider is used in a given case.

5. Contacting Us

5.1 Contact Form

A contact form (implemented using the WPForms plugin) is available on our website. If you use it, the data you enter (e.g., name, email address, message text) will be transmitted to us and stored.

  • Purpose/Basis: To respond to pre-contractual inquiries, or based on our legitimate business interest in processing inquiries where no contractual relationship exists.
  • Retention period: The data will be deleted as soon as it is no longer required for the purpose for which it was collected, at the latest after your inquiry has been fully processed, unless legal retention obligations require otherwise.

5.2 Contact via Email

When you contact us by email (info@guaira-solar.com), the information you provide is stored for the purpose of processing your inquiry.

5.3 Sending of Emails

For the technical delivery of emails (e.g., replies to contact inquiries), we use the WP Mail SMTP plugin. Depending on configuration, email delivery may occur through a third-party SMTP provider. Further information is available upon request.

6. Cookies and Consent Management

Our website uses cookies. On your first visit, you will be asked for your consent via a cookie consent banner (plugin WPConsent); non-essential cookies (e.g., analytics cookies) are only loaded after you provide consent. You may withdraw your consent at any time via the cookie settings, and California residents may exercise applicable opt-out rights regarding the sale or sharing of personal information.

Details on individual cookies, their purpose, and retention period can be found in our separate Cookie Policy.

7. Web Analytics with Google Analytics (Site Kit by Google)

This website uses features of the web analytics service Google Analytics, integrated via the Site Kit by Google plugin. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).

Google Analytics uses cookies that enable an analysis of your use of our website (e.g., pages visited, time spent, visitor origin). The information generated by the cookie is generally transmitted to a Google server and processed there, which may include transfer to the United States.

  • Basis: Your consent, which you may grant or withdraw via the cookie banner.
  • Retention period: The retention period for user data at Google depends on the data retention settings configured within Google Analytics.
  • Opt-out/Withdrawal: You may withdraw your consent at any time with effect for the future via the cookie settings, or use the Google Analytics Opt-out Browser Add-on (https://tools.google.com/dlpage/gaoptout).

Further information on how Google Analytics handles user data can be found in Google’s privacy policy: https://policies.google.com/privacy

8. Google Search Console

Via Site Kit by Google, our website is also connected to Google Search Console. This provides us with aggregated statistical information on the findability of our website in Google search results (e.g., search queries, click counts). We do not individually attribute this data to specific visitors.

9. Language Selection (Polylang)

Our website is multilingual (German, English, Spanish, Portuguese), implemented using the Polylang plugin. A technically necessary cookie (pll_language) is set to store your selected language preference. This cookie is required for the multilingual website to function.

  • Basis: Our legitimate business interest in providing a user-friendly language display; as a strictly necessary cookie, no opt-in consent is required.

10. IT Security (Wordfence Security)

To protect our website against unauthorized access, attacks, and malware, we use the security plugin Wordfence Security. In doing so, IP addresses and other technical access data may be processed to detect and defend against security threats; a check against Wordfence’s own threat intelligence network (provider: Defiant Inc., USA) is possible.

  • Basis: Our legitimate business interest in ensuring IT security and defending against attacks on our website.

11. Categories of Third Parties We Share Personal Information With

Personal information may be shared with the following categories of recipients:

  • Our hosting provider (as service provider)
  • Google Ireland Limited (Google Analytics, Google Search Console)
  • Where applicable, a third-party SMTP/email service provider (WP Mail SMTP)
  • Defiant Inc. (Wordfence Security, USA), where required for security purposes

We do not sell or share your personal information with any other third parties, except as required by law or with your prior consent. We do not disclose personal information for third-party cross-context behavioral advertising purposes.

12. Data Retention

Unless a more specific retention period is stated in this policy, personal information is stored only for as long as necessary for the respective purpose, or as required by applicable legal retention obligations.

13. Changes to This Privacy Policy

We reserve the right to update this privacy policy to ensure it remains compliant with current legal requirements, or to reflect changes to our services. The version in effect at the time of your visit will apply.

14. Contact for Privacy Inquiries

For questions regarding privacy, or to exercise your rights, please contact:

Frank Karl Layer
Email: info@guaira-solar.com

Last updated: August 2026

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